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Show Daily Reports - ECOC Exhibition 2014

Day 1- Monday 22nd September

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Attendees to this year’s ECOC Exhibition began to arrive bright and early to sunny Cannes for the first day of the exhibition. Many of those arriving were thrilled to enjoy the warm weather and the beautiful scenery of Cannes seafront, as well as getting started for this year’s exhibition, as things inside the Palais Des Festivals were hotting up.

Early this morning Exhibitors were putting the final touches on their booths for the opening of the show floor. Jungwon Yang of TeraSquare was looking forward to creating some buzz at this year’s exhibition. “We have an exciting demonstration with JDSU on Wednesday we are really looking forward to and with such a good industry turnout we are ready for a busy, successful show,” he said. TeraSquare are one of over 300 exhibitors that are here in Cannes for this year’s exhibition.

The exhibition kicked off with some exciting industry announcements including long standing exhibitor UTEL who announced its new PTO 4 customer termination unit, set to significantly cut the cost of FTTH deployments. Not only did UTEL kick off with exciting news this morning but VeEX, a global leader in Telecom and CATV test solutions, announced the launch of its FX300 OTDR series, equipped with optical performance rivalling larger and more expensive OTDRs, it offers impressive measurement capabilities to install, verify and restore optical fibers including FTTx, metro Ethernet, and mobile backhaul and long haul deployments.

Significant industry issues were covered in the first day of a great host of Market Focus Sessions. The Market Focus kicked off in the morning with Joerg-Peters Elbers from Adva Optical Networking who discussed the issues of secure WDM connectivity for high-bandwidth applications. In the afternoon sessions on Photonics Integration, visitors heard from Daryl Innis of Ovum who gave an insightful presentation on 100g for metro networks and covering the latest in optical transmission, this year was Daryl’s third consecutive year of presenting in the sessions.

Market Focus sponsors Inphi, who brand themselves as the FedEx™ of digital data also had some big announcements at this years show. Inphi announced the availability of the Inphi IN3216DZ, the first single chip quad channel linear Mach Zehnder driver in bare die form to address the network needs for 100G coherent systems in small form factors for the metro market.

Visitors had the opportunity to see an innovative range of demo’s from exhibitors, including AFOP who were demonstrating their NG-PON and High Density Connectivity Solutions on booth #187. Phoenix Photonics a market leader in all-fibre SDM technology also demo’d its Space Division Multiplexing (SDM) range of components on booth #354 - 355.

ECOC TV were present throughout the day capturing highlights of the show, interviewing many of the exhibitors on their latest news and talking with visitors to find out their thoughts on the first day of ECOC 2014. Make sure you catch them while you’re here and let us know what your best bits have been from the exhibition.

Many of the exhibitors and visitors posted great photos of their first day at the show our twitter feed. Keep posting your photos and highlights using the #ecoc2014 hashtag, we love seeing all your photos and updates!

Day 2-Tuesday 23rd September

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The doors opened to the second day of the exhibition showcasing the latest in optical networking, data centres, ROADMs, optical interconnects, FTTx and more. The exhibition acts as a great facilitator for  visitors and vendors to get one on one time with each other, as well as hearing the latest news and announcements in areas such as 100G coherent modules, software-based solutions and more.

Beyond the exhibition the popular Market Focus sessions kicked off day two with an opening presentation from Hartwig Tauber and Jan Schindler of the FTTH Council Europe on the latest from the market and hot industry topics. Following this, presentations from industry leaders continued to be a crowd pleaser at the exhibition, including a groundbreaking presentation from Yukiharu Fuse from Fujitsu Optical Components Limited. Yukiharu spoke in the afternoon session on the Future of High Speed Optical networks and discussed the right approaches to 400g optical components, he covered the latest from next generation optical networking and gave visitors an insight into his work with Fujitsu.

Day two was also host to a variety of industry announcements from many of the exhibitors; Fujikura Europe released its FOCIS PRO Inspection Kit, their new test equipment comes with a WiFi-based Solution Application, available for Android and iOS devices via a newly designed app. Skylane Optics introduced a low power consumption GPON Stick which is interoperable with major vendors' OLTs. Furthermore, Polatis announced its optical switches have been selected for the exciting new UK National Dark Fibre Network. The next-generation dark fibre software-defined network provides direct access at the optical layer to users developing new technologies and services for future applications of the Internet. 

JDSU commented to ECOC TV “we have had a great exhibition so far, it’s a good opportunity for us to see all our customers in one place and the interaction we get here at ECOC is fantastic”. JDSU have been highlighting the latest solutions from their optical communications and network and service enablement portfolios as well as launching some of their latest products including their Tunable SFP+ solution. This solution allows network operators to flexibly switch from one wavelength to another to optimize network performance and drive greater density and efficiency.

Day two saw a variety of unique industry demonstrations, Micram Instruments brought in a large crowd with a demonstration of their 68 Gb/s programmable pattern generator, the PPG6810, the demo also featured the 72 GS/s AWG6020 dual channel arbitrary waveform generator. CEO Matthias Tom Frei commented “In our demonstration at ECOC, we’re generating 68 Gbaud PAM4 signals, with channel precoding applied to optimize waveform output, a completely unique capability of the PPG6810.” Finisar also gave visitors an opportunity to see the industry's first demonstration of a 50 Gb/s optical interface using silicon photonics technology. The technology concept showed both 40G and 50G NRZ-based transceiver modules running error-free on a single wavelength over single-mode fiber (SMF), complimenting Finisar's previously demonstrated 40G and 50 Gb/s VCSEL technology over multi-mode fiber (MMF).

One of ECOC's long standing exhibitors Yenista optics released two new test instruments, the new instruments are a Passive Component Tester operating from 1240 to 1680 nm and a range of bandwidth adjustable Tunable Filters.Many visitors commented on the detailed and interesting demo's of these two new instruments from Yenista Optics,a large crowd visited the VPIphotonics booth to check out their demo of the seamless integration of simulation and experiment, addressing several different application scenarios.

During the afternoon the wind picked up a strong gust outside the exhibition, however visitors still got out on the balcony of the Palais Des Festivals to enjoy the beach view. Meanwhile on the exhibition floor, ECOC TV were talking to exhibitors about the opportunities the ECOC exhibition provides them, many commented on how the show is pencilled in their diaries year after year and is a great place to learn about what is new and upcoming in the industry. Many guests and exhibitors were already commenting on how they were looking forward to the next exhibition location of Valencia!

Day 3- September 24th

The exhibition opened its doors for the final day of what has been reported to be the best ever ECOC exhibition. The exhibition has seen a great diversity of demonstrations, presentations and interesting industry developments and some very happy visitors who have been able to enjoy the show as well as some well earned ice creams on the beach.

This year’s exhibition has not only been host to some great industry announcements but has also played host to a multitude of magnificent stands that have created an immense buzz on the show floor. INNO Instrument, HJ3.W inc and Keysight Technologies are just some of the exhibitors who have bought in large crowds with their sleek and uniquely designed booths.

Throughout the three days the exhibitor hall remained busy with many visitors getting hands on demonstrations and expert advice from over 300 exhibitors. The OIF booth proved to be a popular stop point for visitors on the show floor with unique demonstrations that showed the vendor ecosystem around 25G backplanes & CFP4 modules. OIF also hosted demos on LR4 and ER-4 which according to sources from OIF is nearly commercially available and already has a very high demand.

With many product launches kicking off over the three days there was a lot for visitors and exhibitors to see and learn as well as getting the opportunity to see industry first demos from exhibitors. Tektronix launched several new products at this year’s exhibition that address a wide range of applications, from 40Gb/s stressed pattern generation for high speed datacom and telecom test and 40 Gb/s multi-channel BER measurements and analysis for stressed receiver testing of data communications designs. Source Photonics impressed the show floor with an industry-first integrated, pluggable GPON SFP ONU with 1 Pulse-Per-Second (1PPS) and Time-of-Day (ToD) support for network clock synchronization. Even first time exhibitors Fraunhofer IPMS gave the industry something to talk about with their transceiver for optical wireless communication that is no bigger than a sugar cube!

The final day of Market Focus sessions bought in a large crowd, with the first topic of the day Optical Network Agility, being covered by OIF president Vishnu Shukla of Verizon. Vishnu covered the transport of SDN at OIF and the seamless evolution to interoperable transport networks of the future. Many exhibitors and visitors said that one of their highlights of the Market Focus sessions was Andrew Schmitt from Infonetics on metro 100G, who predicted that the industry is set to see a rapid growth in the 100G metro market faster than what anybody has predicted. Another highlight was the joint presentation from ProLabs and Mellanox who argued that optical transceivers can’t continue to be a simple electro-optical converter and that electronics must come to the rescue.

This years exhibition has seen a fantastic number of visitors from across the globe, the sunny beach of Cannes bought in 5,503 people all of which got sun, sea and optical communications! What more could they want!? With a whole host of leading industry vendors, diverse product announcements, innovative booths and the latest and greatest from the market, Cannes has proven to be a great success. See you all next year in Valencia for ECOC 2015!

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